I pointed the tool to 50 articles I've published on Hospitality Headline. I got it to produce CEO top tips, GTM best practices outlines in seconds. I selected twelve articles and in under 5 minutes it created this overview podcast with synthetic people having a conversation that you wouldn't know aren't people without me telling you (take a listen below).
If you have Google email or Workspace then you have a new superpower at your fingertips – Google has incorporated Gemini AI into all the products and NotebookLM is easy to get some benefits out of.
You want to use "RAG", which in AI terms is Retrieval-Augmented Generation. In a nutshell if lets you create a personal knowledge base (your documents, websites, videos, etc.) and point the power of large language models (AI) just on those docs. This is really cool because to do this a year ago you'd have to setup a vector scalable database with python code and connect AI to it. Now you can do that exact thing by using NotebookLM in minutes with zero technical skills required.
How does the tool work? You create and name a notebook. You upload documents. You are done.
What can you do with it? You can query all your data and it will structure outputs in seconds. Drop in all your financials for the year and query specifics, trends and data sets – in seconds. Input employee organizational structures and compensation to do company structure planning. Input operational manuals to answer operations questions. Upload marketing brand docs to generate marketing guides and specific outlines.
It's easy to understand. You'll be done loading data in under 5 minutes. You'll get analysis and output in seconds, and you can share a notebook with your team.
I urge you to take 30 minutes to try it out. It will open up a new world of possibilities for your productivity.
Let me know what you produced with NotebookLM, seth@brandedstrategic.com.