Inspiration comes from inside and outside of your industry.
While trying to come up with a great rewards based system for helping my son to learn good social skills, appreciate doing work and get his homework done, I came up with the idea of using a treasure box to reward above and beyond moments.
That turned into a pretty great way to get more catering orders for your restaurant. (see more here)
Great ideas can come from anywhere ... and in this case, great marketing ideas now come from the Up Up and Away podcast!
Have you every used the Starbucks personalized customer engagement platform through their app and rewards system? Its pretty great, right? Some might say its the gold standard.
The principal data scientist behind that was Arun A V. He took all that knowledge he gained building a 5 star system and created Qubriux. a guest engagement platform that gives all restaurants of all sizes similar abilities as Starbucks ... at much more affordable price. WOW!
Arun is incredibly smart, ingenuitive and much like yer pal Rev, is VERY passionate about guest marketing for restaurants.
One day Arun asked me if I would be interested in co-hosting a podcast with him sponsored by Qubriux. That's an incredible opportunity for me (and now you) to learn really high-level guest engagement strategies and tactics for driving more repeat visits from our guests.
Arun would tell you, its an opportunity for him to help share some of my tactical marketing frameworks and playbooks with more restaurants owners and marketers. Helping you with your marketing is part of my personal mission.
So of course I said YES!
Meet Up Up and Away - The restaurant marketing podcast saving the world from bad marketing!
At this time, we've already got 5 incredible episodes that give you marketing tips, tricks and tactics you can start to implement today!
EPISODES:
E1: Discounts: How to win the value war or discounting the right way.
E2: Retention Marketing in Social Media
E3: Email Marketing for Restaurants (Part 1): Best practices, automation, and building email lists.
E4: (Part 2): Best practices, automation, and building email lists.
E5: Marketing on Food Delivery Platforms With special guest Kelly Grogan
Listen now:
Spotify: https://bit.ly/upupawayspot
Watch now:
YouTube: https://bit.ly/upupawayyoutube
Subscribe now to never miss an episode!
More info: https://bit.ly/upupawaypodcast
Take a listen and let us know which marketing questions we can help you answer!
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Do you need help with any of this? Send me an email rev@brandedstrategic.net
- Rev Ciancio
WHAT DOES REV DO?
*I help restaurants to build guest marketing programs.
*I help hospitality tech companies with lead generation and content marketing.